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Executive Overview - Understanding Marketing and Sales

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Marketing and Sales designed for the small and midsize manufacturer

Experience the power of targeted marketing and sales

Discover the benefits of moving to a focused marketing and sales plan that helps you increase revenue and increase market share. 

The purpose of this session is to help you understand the foundation of marketing and sales, the elements of a solid marketing plan, and targeting the right customers.

Participants will come away with the knowledge to understand their needs, resources needed, and examples of implementation strategies necessary for a solid marketing and sales plan.

Following the workshop, your marketing and sales staff will have new ideas on how to approach prospects and existing customers, improve product positioning in the marketplace, and develop focused promotional campaigns.

Who Should Attend:

  • Top-level executives, Marketing and Sales managers

Key advantages include:

  • Better understanding your company’s strengths and weaknesses

  • A common marketing and sales message throughout the organization

  • Balance resources to implement various marketing and sales strategies

  • Design metrics to measure your successes

 

Minnesota Technology Inc. specialists have many years of real-world experience successfully working with many Minnesota companies to grow their businesses. 

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QUOTES

“Too often - people fall in love with ideas...” says Ken Wilson, president of Wilson Marketing Group. “It’s the homework that’s going to make the difference.”
A Proper Introduction TechTrends e-newsletter. August 2004.
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Learn more about the Marketing & Sales Team.